Dental mais é um novo serviço, que se propõe a efectuá-lo com responsabilidade e assente na experiência dos seus promotores, mas também é ao mesmo tempo um serviço inovador e jovem, daí termos utilizado um lettering dinâmico, simples mas com presença séria e personalizada. As cores complementam os valores a transmitir, por um lado o azul escuro é sério e maduro e o laranja vivo, jovem e dinâmico.
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